The "public," that
is, instead of being as much satisfied as it is at present with cheap
forms and standards, will be prepared to assume part of the expense of
establishing better forms and methods of social intercourse. In this way
a future generation of leaders may be enabled to conquer a following
with a smaller individual expenditure of painful sacrifices and wasted
effort. They can take for granted a generally higher technical and
formal tradition, and they themselves will be freed from an
over-conscious preoccupation with the methods and the mechanism of their
work. Their attention will naturally be more than ever concentrated on
the proper discrimination of their subject-matter; and just in so far as
they are competent to create an impression or a following, that
impression should be more profound and the following more loyal and more
worthy of loyalty.
Above all, a substantial improvement in the purposes and standards of
individual self-expression should create a more bracing intellectual
atmosphere.
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